Jim McKenzie is a sports industry expert

With nearly 30 years experience in the sports markets, he has held several Managing Director and senior executive positions with sports equipment manufacturers and distributors.

Between 1997 & 2001 he was Chief Executive of the World Governing Body for snooker.

He has been responsible for the negotiation and implementation of many multi-million dollar sports rights agreements with broadcasters, sponsors, players and other commercial partners of sport.

He is an advisor to several major national and international sports ventures.

He is currently the principal consultant of Titan Sports Marketing, the sports marketing and management subsidiary of Leisure Services Group Limited of which he is chairman.

He has a particular interest in the governance of sport and the the principles of the “Combined Code of Corporate Governance” and how they should be applied to sports governing organisations in order to deliver cultural and commercial success